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The new buzz strategy Cat Icon
Yael kander

The new buzz strategy

Brands intentionally create a limited supply of products to make them more desirable. And what about the long term? what is the next hype?

Navigating the AI hype Cat Icon
Yael kander

Navigating the AI hype

Everyone is becoming an AI expert. Should organizations already jump into the deep end?
From the Sopha to the airplane Seat Cat Icon
Tzeela Levin

From the Sopha to the airplane Seat

El Al has transformed the customer experience, making booking flights and enjoying a comfortable travel journey effortless.
The power of storytelling Cat Icon
Yael kander

The power of storytelling

A good story can make people feel better than any business insight.
A new era in customer experience is already here Cat Icon
Yael kander

A new era in customer experience is already here

Zero UI is approaching us in leaps and bounds, and the future of user experience is full of possibilities.
Algorithms or customer research? Ask Spotify Cat Icon
Tzeela Levin

Algorithms or customer research? Ask Spotify

Human-centered research helps companies dive deep into customer’s lives and develop products that meet their profound needs.
Blend mode Digital trends 2023 Cat Icon
BDO Digital

Blend mode Digital trends 2023

This year, we have gathered the most exciting and innovative developments of 2022 and distilled eight trends that will continue to shape our lives in 2023: the loyalty spiral, the rise of creators, hyper-personalization, nano experiments, and other leading trends.

The Evolution of Self-Service Cat Icon
Tzeela Levin

The Evolution of Self-Service

More and more companies are moving towards self-service and earning double.